Once again, 7-Eleven is celebrating its birthday on 7-Eleven Day, Wednesday, July 11, participating stores in the U.S. and Canada will give away free 7.11-ounce Slurpee drinks between 11 a.m. and 7 p.m.
, 600 W Il Route 22, Lake Zurich
, 1150 S Old Rand Rd, Lake Zurich
7-Eleven, 5075 Shoreline, Lake Barrington
“7-Eleven Day, or free Slurpee Day, gets bigger and more popular every year,” said Joe DePinto, 7-Eleven president and CEO. “This year we expect to give away 7 million Slurpee drinks, more than ever before, beating last year’s offer by 2 million. On July 11th, we at 7-Eleven will recognize our 85th year as the retail leader of convenience, and it will mark the 45th birthday of our iconic drink - the Slurpee. But the day is also when we do something special to thank customers for their support and welcome new guests.”
For 7-Eleven fans who want to show their true Slurpee colors and celebrate in style, the company has created diminutive, downloadable birthday attire – tiny bowties, hair bows and two sizes of party hats … tiny and tinier. The petite party-wear can be found at http://www.7-eleven.com or www.slurpee.com/Rewards.
7-Eleven Slurpee partner, Six Flags, will also join in the fun by offering a special admission price of $7.11 to guests after 7:11 p.m. on 7-Eleven Day when they present a receipt from a 7-Eleven purchase dated 7/11/12. Guests will also receive a VIP wristband at this time to attend the “Exclusive 7-Eleven Coasters After Dark” event that evening.
7-Eleven’s Big Summer Sweeps campaign is another reason customers will want to stop by their local 7-Eleven store. During the summer months, peel-play-and-win game pieces can be redeemed for prizes ranging from a free bag of 7-Select™ chips to a motorcycle. The summer-long, storewide, peel-and-win contest will award more than $2 million prizes with 50 million game pieces to win free in-store products; Six Flags®, movie and sporting events tickets; touchscreen computer tablets and GPS devices, party charcoal grills, 24-can coolers, free movie rental codes and gift certificates.
Grand prizes include a motorbike, a trip to the football championship in New Orleans and a Coca-Cola VIP race weekend.
July 11 marks the day that the world’s No. 1 convenience retailer celebrates its many milestones. 7-Eleven, the world’s first convenience store, began its run in the summer of 1927 when a Southland Ice Company employee started selling bread, milk and eggs on an ice dock in a Dallas suburb. Since that inauspicious start, “convenience” has become big business. The small ice company has grown into a major international retailing chain with 9,300 7-Eleven stores in North America and more than 46,800 stores worldwide.